Every marketer serious in their efforts will tell you that Facebook is a platform you need to invest your time and money on. Even Instagram, another social media website owned by Facebook, is a viable marketing platform that lets you zero in on your target readers. But with everybody thinking the same idea, one problem comes in the picture: how to stand out in a crowd of marketers. The Partridge solution? Social Media Advertising Advanced.

Here’s how this service works:

• Partridge designs a carousel ad, slideshow ad, and canvas ad for your book.
• Partridge creates a custom audience that specifically targets potential readers who might be interested in your book.
• Your ads will be shown at least 4 million times on Facebook and Instagram’s news feeds and on Facebook’s audience network of mobile apps. Note: Instagram ads appear on mobile only.
• Partridge monitors and manages your ad campaign.

Note: Facebook retains the right to decline to show ads based on their own policies and practices.

WHAT YOU NEED TO KNOW
Facebook is the most popular social media platform, with 1.5 billion users worldwide visiting the site on a daily basis. In Singapore, 70% of Internet users are active Facebook users. Instagram has the second highest user engagement, with 44% of the population being active users.*

To learn more or to order this service, contact your marketing consultant on 800 101 2657 (Singapore) or +65 6494 8865 (outside Singapore, international calling rates apply). You may also send an e-mail to publishing.singapore@partridgepublishing.com.

*As of 2018